Intranets

Boosting Marketing Success with a Well-Designed Intranet

The marketing department can benefit greatly from the company intranet. Don’t let disorganization get in the way of your message. Marketers need inputs from various sources — top, down, peers, internal, and external — to do their jobs properly. The intranet can also speed up marketing-related business processes, such as approvals for materials. And being

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This Week’s Intranet & Digital Workplace-Related Posts (August 5-9, 2013)

Because I’ve been away on holiday, this week’s list of recommended posts is going to be short. (And by holiday, I mean a real holiday when peeking into work email or even thinking about work is absolutely prohibited. Have you had one? It’s great, you should try it.) Here are this week’s blog posts I

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Enhancing Intranet Usability with Nielsen’s 10 Heuristics

Jakob Nielsen, PhD is the universal expert on web usability. Here are some of the many titles bestown upon him: “king of usability,” “guru of web page usability,” “smartest person on the web,” and “the web’s usability czar.” So when Nielsen tells us that the following are the 10 general principles to achieve the highest

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Solving Low Intranet Adoption: Why Employees Resist & How to Fix It

The never-ending problem for intranets is getting staff to actually use them. In this recent article, Angela Ashenden, Principal Analyst at MWD Advisors, analyzes why no one uses the company intranet. Ashenden attributes low intranet user adoption primarily to outdated publishing models, where a handful of authors create the intranet content. Each piece of content

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Gamification in the Workplace: Trend or True Engagement Booster?

More and more people seem to be peddling gamification in the enterprise, and it’s working. An increasing number of companies are “gamifying” their processes, or want to. For many, the solution to re-engaging employees and improving employee training lies in gamification. Maybe I’m old-fashioned. Maybe I’m too old to fully appreciate the power of games.

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